FlowJo CRM and

Workflow Software

We're an Australian based company that specialises in SME Software.

Established in 2006, the company is well known and respected across the finance industry.

Come and explore one of Australia's best broker software platforms to find out how to streamline and automate your having built software for some of the largest investment banks in the world and more recently the finance broking space in Australia.

Knowledge-Driven

Built for multiple industries. The Insight Group has been building successful software programs for over 20 years, having built a wealth of knowledge around best practice when it comes to multi industries.
High Performance

Faster than other software platforms. Your admin team get quick at what they do, and their software should not be a bottleneck on their productivity. Flowjo is powered by a Google database that is designed for infinite scalability.
Web based

Access from anywhere. FlowJo is designed for web and mobile, so you can even run it from your phone.
Fully Customisable

FlowJo is a fully customisable Australian software platform. Built to be user friendly to any tech novice, Flowjo is fully customisable allowing you and your team to create your own workflow, templates and automation.

Developer & Director

Matt has a business degree majoring in computer science, a background in the development of large scale banking systems, and a passion for refining processes for small business.

Matt has spent years developing high level software as the head developer for some of the worlds largest investment banks overseas having lived in England for 2 years.

After moving back home to Australia Matt continued to work for international companies and was actively involved in the development, processes and solutions for Bankers Trust, ABN Amro and Macquarie Bank.

Mortgage Choice Pty Ltd, an Australia listed company purchased Prime, a web based broker software solution platform back in 2012.

Matt has a unique mix of 25 years software development and 15 years working with franchise networks which have resulted in the creation of software for the business that is perfectly suited to facilitating the exact workflow required to provide the highest levels of service to your clients.

Matt Ireland

Chris | Sunshine Coast - Travel Agent

Huge impact!

“Since introducing FlowJo to our business it has had a huge impact on our productivity, error rate, implementation l turn around times and stress levels. We cannot thank Matt and team enough for their support and guidance. To have access to the developer directly, who understands the industry and process means that you get a customised program that becomes an integral part of the business. We have also loved the ease of making changes ourselves with your drag and drop feature. Absolutely genius! Thanks again, Chris.”

Amanda and Brad | Northern NSW and Southern QLD Mortgage Broker

I’m a customer for life!

“When we first came on board with FlowJo I was worried about the customisation part of the process, not being overly technically savvy. Matt was a tremendous help, very hands on and before I knew it was confidently building my processes. I will say though, the best practice processes that FlowJo already have in place are incredible, there was stuff in there I didn't know I needed and now I can't imagine how I did it without those processes previously. The customisation has been great though for my business considering I have two offices in two different states, it's had a huge impact on our business and I estimate our total wage cost has reduced by 30% due to the automation in the software, reporting and recording. I'm a customer for life!”